What happens when a campaign consistently meets its average daily budget?


Google AdWords Fundamentals question 1:

What happens when a campaign consistently meets its average daily budget?

  • Ads in that campaign will show less often than they could
  • Ads in that campaign will stop showing for the rest of the billing cycle
  • Your budget is automatically adjusted
  • Average cost-per-click (CPC) bids will be lowered

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Susan’s Sporting Goods sells a variety of sports equipment and clothing. How should Susan set up her AdWords account?

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