Using the paid & organic report for her travel website, Karen has noticed a relatively high organic clicks/query rate for the search query Spain holidays. What does this mean?


Google AdWords Fundamentals exam question 19:

Using the paid & organic report for her travel website, Karen has noticed a relatively high organic clicks/query rate for the search query „Spain holidays“. What does this mean?

  • Karen’s ads don’t often show for the search query
  • Karen’s ads often show below her organic results for the search query
  • Karen’s average organic position is higher than other advertisers‘, but her average ad position is lower than other advertisers‘
  • People who see Karen’s site in relevant organic search results often click through to her site

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When people search for your client’s watch repair business, they use very specific terms like „vintage watch repairs“. To show your ads for these searches, you’ll want to use: …

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Mimi wants to reach people searching for baked goods, but only wants her ads to show during the hours that she‘s open for business. Which campaign type is a good fit?

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