What happens as a result of a search campaign consistently meeting its daily budget?


Google AdWords Fundamentals exam question 36:

What happens as a result of a search campaign consistently meeting its daily budget?

  • Higher average cost-per-clicks (CPCs)
  • Accelerated ad delivery
  • Fewer sites targeted at once
  • Missed potential ad impressions

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Question 35:

Anne-Marie’s business goal is to generate online sales of her handmade purses. Her AdWords costs are £100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (ROI)?

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Which strategy should Giorgio use to increase the number of relevant clicks from his Search Network campaign?

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