A client wants to promote her new mobile app by showing her ads in other mobile apps. How can AdWords help accomplish her goal?


Google AdWords Fundamentals question 47:

A client wants to promote her new mobile app by showing her ads in other mobile apps. How can AdWords help accomplish her goal?

  • Google’s Search Network will help her target people who are more likely to download her app
  • She can use keywords like “mobile app” to target people who are more likely to download her app
  • She can use mobile app extensions to reach users in apps
  • Google’s Display Network includes many mobile apps where she could show her ad

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An advertiser wants to display a text ad that includes extra details like the business’s location and phone number. Which ad format should the advertiser use?

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An advertiser wants to increase the Quality Score of a low-performing keyword. Which approach would you recommend?

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