When reviewing your client's Search Network campaign, you notice that an ad in one of the ad groups has a lower average position. Which automated bid strategy should you use to help improve the position of these ads?


Google AdWords Fundamentals question 86:

When reviewing your client’s Search Network campaign, you notice that an ad in one of the ad groups has a lower average position. Which automated bid strategy should you use to help improve the position of these ads?

  • Enhanced cost-per-click (CPC)
  • Maximize clicks
  • Target search page location
  • Target return on ad spend (ROAS)

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Tony travels frequently. He needs to be able to make changes to his AdWords account while he’s offline, so he downloads AdWords Editor. Using AdWords Editor, Tony can do all of the following execpt: …

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