You want to plan YouTube media in terms of reach and frequency, talk in terms of GRPs and cost per points. What Google measurement solution will you use?


Google AdWords Video Advertising question 10:

You want to plan YouTube media in terms of reach and frequency, talk in terms of GRPs and cost per points. What Google measurement solution will you use?

  • Google’s reach solutions
  • Brand Lift
  • Google Consumer Surveys
  • Sales Lift

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