Question 68

What is a lightbox ad?

Google AdWords Mobile Advertising question 68:

What is a lightbox ad?

  • A remarketing-specific ad format to announce new features of your app
  • A mobile text ad
  • A type of ad format that shows extra information (“extending” from your text ads) about your business
  • A cross-screen expandable ad format that optimizes for taps or swipes on mobile and mouse-overs or clicks on desktops

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Which kind of targeting can help deliver ads to mobile users when they’re physically near your business location?

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Google Ads Mobile Advertising exam

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