Question 110

Google Ads Search Advertising question 110

Someone searches on 'laptop computers' and clicks an ad. Which landing page would be most relevant?

Someone searches on “laptop computers” and clicks an ad. Which landing page would be most relevant?

  • A page showing a tablet
  • A computer store homepage
  • A page showing laptops
  • A page showing both laptops and desktops

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You’re working on the bidding strategy for a Search Network campaign. If the cost-per-conversion for mobile is lower than for desktop, how might you optimize the bidding strategy to increase the number of conversions?

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Question 111:

A client wants to get more clicks on his ad and also raise his Quality Score. Which of these actions may get him more clicks but won’t raise his Quality Score?

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