Question 69

Google Ads Search Advertising question 69

A successful Google Ads text ad:

A successful Google Ads text ad:

  • has a wrapping headline and at least 2 paragraphs of text
  • ties the call-to-action to the landing page
  • talks about the advertiser’s reputation
  • mentions at least 4 key selling points

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Question 68:

According to Google data, after seeing an ad on their smartphone, more than half of people:

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Question 70:

Nick sells 5 flavors of gourmet popcorn. Why is he bundling ads for his best-selling flavor, “Sweet & spicy coconut,” with related keywords like “coconut snacks” in a single ad group?

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