Question 71

Google Ads Search Advertising question 71

The keyword insertion code in an ad's headline is 'Buy { KeyWord : Books } .' The ad appears when someone searches on 'flower books' and the query matches a broad match keyword, 'gardening books.' How would the headline read?

The keyword insertion code in an ad’s headline is “Buy {KeyWord:Books}.” The ad appears when someone searches on “flower books” and the query matches a broad match keyword, “gardening books.” How would the headline read?

  • Buy Gardening Books
  • Buy plant books
  • Buy flower-arranging books
  • Buy keyword books

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Nick sells 5 flavors of gourmet popcorn. Why is he bundling ads for his best-selling flavor, “Sweet & spicy coconut,” with related keywords like “coconut snacks” in a single ad group?

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If your campaign’s daily budget is US$20, how much of your budget can be spent to show your ads on certain days, based on fluctuations in traffic?

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