Google Ads Search Advertising question 96
You want to see how raising your client’s target cost-per-acquisition (CPA) might affect his ad performance. Which tool could help?
- Target CPA Simulator
- Target CPA Planner
- Target Bid Simulator
- Keyword Simulator
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Jonathan, who has a Bay Area sailing excursion business, notices that his text ads show below a competitor’s in search results when people enter keywords like “sailing excursions on San Francisco Bay.” Which automated bid strategy could help him attain the top position?