Question 100

Google Shopping question 100

Suzie owns an apparel store and is thinking of starting a Shopping Campaign. How can Shopping ads benefit Suzie?

Suzie owns an apparel store and is thinking of starting a Shopping Campaign. How can Shopping ads benefit Suzie?

  • Suzie can serve Shopping ads directly from her website
  • Customers can become well-informed about Suzie’s products because they’ll see important information such as price, image, and retailer name before they click the ad
  • Shopping ads get customers’ attention because merchants can include words such as “best” in titles and descriptions
  • Shopping ads work with keywords and relevancy, so Suzie can bid on popular keywords to get her ad to appear at the top of search results

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Campaign priority should be used when you advertise:

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A client is using manual bidding for its Shopping campaign and you decide to use target return on ad spend (ROAS) to take advantage of Google Ads’ automated bidding features. Before you begin using target ROAS, you need to make sure that:

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