Question 33

Google Shopping question 33

If Sam doesn't enable conversion tracking for his Shopping campaigns, which bidding option below will be available to him?

If Sam doesn’t enable conversion tracking for his Shopping campaigns, which bidding option below will be available to him?

  • Enhanced cost-per-click (ECPC) bidding
  • Maximum cost-per-click (max. CPC) bidding
  • Maximum cost-per-acquisition (max. CPA) bidding
  • Target cost-per-acquisition (target CPA) bidding

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Why is it a best practice to set a bid for the “everything else in all products” product group?

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Question 34:

Muhammad wants to promote hats and shirts from the same brand, and decides to subdivide his “All products” product group. He first uses the attribute brand to select products for the brand and then uses the attribute category to create separate product groups for hats and shirts. His next step is to:

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