Question 34

Google Shopping question 34

Muhammad wants to promote hats and shirts from the same brand, and decides to subdivide his 'All products' product group. He first uses the attribute brand to select products for the brand and then uses the attribute category to create separate product groups for hats and shirts. His next step is to:

Muhammad wants to promote hats and shirts from the same brand, and decides to subdivide his “All products” product group. He first uses the attribute brand to select products for the brand and then uses the attribute category to create separate product groups for hats and shirts. His next step is to:

  • check his conversion window settings and see if new product groups create changes
  • use the Bid Simulator, but only for “Everything else in ‘All products'”
  • set bids for his new product groups to align with his sales strategy
  • check the benchmark cost-per-click (CPC) of his hats and shirts to inform his bid strategy

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If Sam doesn’t enable conversion tracking for his Shopping campaigns, which bidding option below will be available to him?

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Ben is creating product images. A common best practice is to:

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